What Are Super Bowl Ads Worth?
With the big game looming, we thought we’d take a minute to talk Super Bowl advertising. Yes, the reach ofRead more.
Top Digital Advertising Agency Debut
Purplegator to Debut at LMC Annual Meeting in New Orleans King of Prussia, PA – Purplegator, a mobile-first digital agency, willRead more.
Find Tenants Online
The way people shop has changed, as has the way they research making big purchases and commitments has changed. InRead more.
Marketing Metrics For the Savvy Marketing Expert
Marketing Metrics for the New Year First, from the Purplegator family to yours, Happy New Year! As we all prepareRead more.
Location Based Marketing Gives You The Competitive Edge
Location Based Marketing Delivers Better Results. Period. It might sound too good to be true, but the fact is, mobile advertisingRead more.
Mobile Marketing Statistics 2017
The Most Important Mobile Marketing Statistics for 2017 Every year, Bob Bentz prepares his analysis of the most important mobileRead more.
Video Matters Most
No video? No teeth! Our client, a startup that specializes in short-term business lending, needed to put together a videoRead more.
Social Mobile Recruiting
Social Mobile Advertising as a Recruiting Tool If you are an HR Manager, a Talent Acquisition Manager or just the personRead more.
How Does Mobile Geo-Targeting Work?
Consumers Hate Geo-Targeting. Marketers Love It! When I mention geo-targeting, people often ask: “How do you figure out where aRead more.
Mobile Motion Pictures to be the Digital Star of 2017
Why should you prioritize mobile video for your next campaign? If a picture is worth a thousand words, how much isRead more.
How to Drive Traffic to Your Trade Show Booth
Reach trade show attendees on their mobile phones – Your message on the move. I’ve attended numerous trade shows. And, thereRead more.
How To Hire Truck Drivers
Did you know there’s a shortage of 89,000 truck drivers in the United States? Did you know that the gapRead more.
How to Hire Nurses
Were you aware that according to Health Affairs, the leading journal of health policy thought and research, the nursing shortageRead more.
History of the Mobile Phone
Tracking the most important innovations in mobile phone technology – Pre-mobile, when it was just a dream: William Rae YoungRead more.
How to Make More Dough with Mobile Marketing
How pizza restaurants can make more dough with mobile marketing. Spontaneity drives restaurant visits – Deciding when and where to eatRead more.
How to Recruit Truck Drivers
The trucking industry is stepping on the gas – and not letting up! Last year the trucking industry generated $700.4Read more.
Is free no more. And that’s ok. Paying for ads on Facebook is a good idea. Boosted posts are notRead more.