News

What's Happening in Mobile Marketing?
What Are Super Bowl Ads Worth?
With the big game looming, we thought we’d take a minute to talk Super Bowl advertising. Yes, the reach of
Read more.
Top Digital Advertising Agency Debut
Purplegator to Debut at LMC Annual Meeting in New Orleans King of Prussia, PA – Purplegator, a mobile-first digital agency, will
Read more.
Find Tenants Online
The way people shop has changed, as has the way they research making big purchases and commitments has changed. In
Read more.
Marketing Metrics For the Savvy Marketing Expert
Marketing Metrics for the New Year First, from the Purplegator family to yours, Happy New Year! As we all prepare
Read more.
Location Based Marketing Gives You The Competitive Edge
Location Based Marketing Delivers Better Results. Period. It might sound too good to be true, but the fact is, mobile advertising
Read more.
mobile marketing class University of Denver
Mobile Marketing Statistics 2017
The Most Important Mobile Marketing Statistics for 2017 Every year, Bob Bentz prepares his analysis of the most important mobile
Read more.
Video Matters Most
No video? No teeth! Our client, a startup that specializes in short-term business lending, needed to put together a video
Read more.
Social Mobile Recruiting
Social Mobile Advertising as a Recruiting Tool If you are an HR Manager, a Talent Acquisition Manager or just the person
Read more.
geo-targeting restaurants
How Does Mobile Geo-Targeting Work?
Consumers Hate Geo-Targeting. Marketers Love It! When I mention geo-targeting, people often ask: “How do you figure out where a
Read more.
mobile video advertising
Mobile Motion Pictures to be the Digital Star of 2017
Why should you prioritize mobile video for your next campaign? If a picture is worth a thousand words, how much is
Read more.
trade show mobile advertisement
How to Drive Traffic to Your Trade Show Booth
Reach trade show attendees on their mobile phones – Your message on the move. I’ve attended numerous trade shows.  And, there
Read more.
Hire truck drivers
How To Hire Truck Drivers
Did you know there’s a shortage of 89,000 truck drivers in the United States? Did you know that the gap
Read more.
How to Hire Nurses
Were you aware that according to Health Affairs, the leading journal of health policy thought and research, the nursing shortage
Read more.
History of the Mobile Phone
Tracking the most important innovations in mobile phone technology – Pre-mobile, when it was just a dream: William Rae Young
Read more.
How to Make More Dough with Mobile Marketing
How pizza restaurants can make more dough with mobile marketing. Spontaneity drives restaurant visits – Deciding when and where to eat
Read more.
How to Recruit Truck Drivers
The trucking industry is stepping on the gas – and not letting up! Last year the trucking industry generated $700.4
Read more.
Free Advertising…
Is free no more. And that’s ok. Paying for ads on Facebook is a good idea. Boosted posts are not
Read more.